karenlikescereal

jueves, mayo 07, 2009

best marketing ever

I got a call today at about 5:30 from Papa John's Pizza- or their robot, anyway. They were advertising some pizza deal, and ALL I had to do to get it was just press 1 to order! Genius! I thought being able to call for delivery was pretty convenient, but it can't possibly match the convenience of the delivery calling YOU right when you're likely to be hungry.

Coming down the line: "Hey, it's 9 pm, do you want some alcohol? Here are our bar specials!" "Tomorrow is the first day of spring break! Want a last-minute trip to Cancun?" "Good morning, it's 7 a.m.! Just press 1 to have Starbucks deliver your coffee!"